Web Devcoach

Posts Tagged ‘Traffic’

More and more SEO experts have begun to focus on social media marketing as it can get more social marketing traffic or targeted traffic. The media is essentially a platform for colleagues, friends and other people gather to socialize, form relationships, or sharing information. Over the last 5 years the growth of social networks has been phenomenal thanks to the popularity of Facebook and Twitter. Therefore, a social site is the best place to divert traffic from social marketing. Social media marketing is one of the off page seo technique.

The important thing is to have a solid marketing strategy social media, so that you can get the desired traffic to your site or blog. The traffic of the websites of social media has indeed contributed to the classification of search engine optimization and search engines at all. Experts say social networking sites playing a vital role in enhancing search engine marketing for small businesses and home businesses. But first, you must have a social movement strategy in place.

There are several things to consider when formulating a strategy of social marketing to generate traffic to your site. An important aspect is the target audience. A social networking site may have people from different age groups, gender, geographic location, industry, career, and more. If you look at a niche market then you need to promote your site to this particular niche, in a meaningful way. If you’re looking at a wider audience, so you can start sharing your URL to your friends on the walls of social networks, etc. This will help drive significant traffic to your website free.

Social marketing is one of the most powerful ways to gain search engine exposure and literally force the search engines to send you free targeted traffic for what ever niche you choose.

With social media sites and social networking going mainstream all around the globe, it’s not a matter of IF, but WHEN you will begin to apply this powerful leverage to your own business.

How to build a perpetual organic traffic generator is what this article is going to show you. Taking a view at a social marketing traffic system from above 30,000 feet it can be broken down to five component parts:

1. Central Content Hub: Your search engine optimized, wordpress blog hosted on your own simple server and loaded with a ping list, plug ins and widgets to make it a highly leveraged, search engine ranking magnet where you will post your relevant, valuable, keyword focused content. This is where everything starts.

(Special note: the value of your content is critical in converting traffic to sales. Garbage content still attracts nobody.)

2. Content Syndication: The art and science of building social media networks, followers, facebook friends, and friends in other social media sites such as DIGG, REDDIT, Propeller, StumbleUpon, Delicious and many, many others is key to allowing you to take one piece of content and leverage your social networks to viral ‘push’ your content out on the internet in different sites so that you gain more backlinks to your blog, more social ‘buzz’ and exposure which gets your content ranked higher in the search engines and also provides internal ‘network community’ traffic to your blog as well.  Read more...

In this article I want to share my experience with Twitter.

I love to explore new fields and I was wondering how good is the social marketing that people are trying to do. I read a book with tips on how you can improve your twitter experience and how easy it is to drive traffic to your site with a short post of 140 characters.

In the book there was an example how the author get 20-30 visits to his site from just one post when he has about 1000 followers. OK… I started to think – if I have 3k followers then I can have 100 visitors to my site with just one post.
Sounds great, right?

And here comes the experiment… I’m web developer and I thought I should try making a tool that is twitter-related. Obviously when I try to pull traffic from twitter I should make a tool or share information that is targeted to these users.

So I made a small tool where you enter your twitter details and it displays a map of your twitter followers. It is a visual representation of the locations of the user’s followers.
In this tool I used the twitter API to pull the list of followers and then I put pins on Google map (this is the tool: http://friendloc.webily.com/).

It is free tool and I don’t have anything put on this page to generate leads or any attempts for monetization of the traffic. It is just an experiment for now… so… let’s see the results.
I have more than 2k followers on twitter and I posted 2 updates about this tool. I made these posts in the most active time on twitter. Actually this is what I supposed is the most active time – the evenings in USA, because most of my followers are Americans.  Read more...

Online marketing is a way to reach the exact customers easily in the buying cycle.Its a form of B2B marketing which offers a variety of choices through digital marketing.The buyer must be given the right information for the desired product that they wish to consume.This can be done only through the right practice of online marketing and its various technologies.For any B2B marketing, it is important to know the core values of the end customer.

Many people have this perception in mind that Online marketing is fit only for those whose target audience is the end consumers, that is, digital marketing works only for consumer marketing, but the reality is that B2B buyers are also consumers or are targeting towards the end consumer at large.All the people have the same needs and wants.Therefore online or digital marketing is a great opportunity for business to business promotion.

In the online marketing discipline, there are various channels of marketing, example: Social Media marketing, it is a way to promote the product on various social networks, where the target audience prevails the most.Some of the common examples of Social Media networks are Face book and Twitter. Here, the traffic is in abundance.There are various tools available to promote through Social Media Marketing, these help in scaling up your efforts.

Online marketing is a part of digital marketing and is now days becoming the best tool of digital advertising.Television, Radio and mobile are some other forms of digital advertising tools.The effectiveness of TV is very accurate but because of the cost incurred in this form of promotion, it becomes very difficult for everyone to use this as a advertising tool.Similar is the case with Radio, it has now become a very expensive medium because of increasing completion and increasing radio channels.  Read more...

Viral traffic is defined as website traffic that has been obtained through referrals or word of mouth. In offline marketing, viral marketing is popular through the use of leaflets and brochures, as well as car stickers. This is similar in online marketing, but the Internet makes the entire process more challenging and creative. Here are some examples of viral traffic.

Viral marketing is very efficient because most of the methods are free yet effective. Article submission is a favorite method. This works by writing an article of rich and informative content and submitting it to different article databases to get it published. Using keywords and inserting links is good practice because search engines are most likely to pick up on these.

After publishing the article, you can also use it for email marketing. However, for this viral traffic technique to work, you need to compile a database of email addresses to send the newsletter to. Having a “Subscribe” button to the website is helpful especially if your site has good content. One of the main advantages of email marketing is the broad audience that the email can reach, and if you are lucky, the email might even get forwarded to other people. This means increased traffic for your website.

Viral traffic may be mistaken as spamming. There is a huge difference between the two. Spamming is a technique used to spread unwanted information to the Internet and most of them are only for the sake of having a backlink (links that point to a website that is being promoted). Viral traffic, however, uses good content for the targeted visitors and search engines. Basically, it’s like recommending a product that you have been using to another person because you like its benefits.  Read more...