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I’m lazy by nature and like to do as little work as possible. Therefore, when I have the opportunity to automate tasks, I jump at it. As I started getting heavily involved in social networking, I quickly became frustrated with having to update my status at several sites, as well as trying to figure out how to introduce my blog, my articles, and my ezine to my social networking audiences.
After much trial and error, here’s how I connect and repurpose all of my social marketing strategies:
1. Set up accounts. Make sure that you have current accounts with Twitter, Facebook, Linkedin, MySpace, and any other social networking platforms you regularly use.
2. Open an account at Ping.fm. The Ping.fm service automatically updates your status on all of your social networking sites, 21 of them at the current count. Depending on the number of networks you use, it will take you 10-50 minutes to connect your Ping.fm account to your various social network accounts. However, once everything is set up, you simply log into your Ping account, post your status update (no more than 140 characters), and your status is automatically updated on all of your social networking profiles. Rather than posting updates directly on Twitter or Facebook or MySpace, I instead use Ping.fm as the starting place for my daily status updates.
Let’s face it, it’s challenging to absorb the ‘know how’ and pros of social networking sites without feeling overwhelmed and getting everything in a systematic fashion.
And yes, for a strategic social marketing plan of action, a ‘social system’ is essential for your sanity.
Here are 10 pros of social networking sites with a few excellent resources attached:
1. Facebook
The granddaddy of them all. According to Alexa rankings, Facebook is the 5th most popluar site in the world today.
Facebook is the perfect place to develop relationships online and now boast with more than a 100 million users online.
Unfortunately, to many marketers have adopted their tacky ‘MySpace Mentality’ in Facebook by pasting endless links on your profile wall.
This is enough to make anyone cringe.
Lots of potential for marketing, if you are prepared to build relationships first.
Best Resource will be Mari Smith, relationship and buzz marketing specialist. You will find plenty of golden nuggets on her fan page which can be found by doing a search on Facebook.
2. Squidoo

